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It's a Bake Sale!

Raising Money With Home-baked Goodies

By Maria T. Olia

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Bake sales are about as American as, well, apple pie. Bake sales are fun, profitable and promote a sense of community.

 

Selling Strategies
Inventory is key to a successful sale. Bakers should think high yield. One cake mix and a tub of frosting can make a two-layer frosted cake that will sell for $5. Alternatively, the cake mix and frosting can make two single layer cakes that sell for $3 each and net $6. And for not that much more work, a box of cake mix and frosting can be baked into two dozen cupcakes that will sell for $1 each and add $24 to your organization's bake sale coffers.

Cookies and brownies always sell well. But a new twist on the familiar will really increase sales. Kids love lollipop cookies. Your favorite chocolate chip cookie recipe can be made as a "Cookie on a Stick." Eight-inch lollipop sticks can be bought at most craft stores. Make cookie dough balls slightly larger than usual, insert the lollipop stick before baking and bake the cookie a little longer. Wrap the cookies individually in plastic wrap and tie with a ribbon.

Bonnie Barber, a bake-sale veteran from Newton, Mass., makes bakery-style sugar cookies. She uses a standard sugar cookie mix and large, themed cookie cutters – a donkey and an elephant for the Election Day bake sale, an oversized flower for a spring bake sale. She frosts the cookies with colored hard-drying royal icing and then wraps each cookie individually in a cellophane bag.

Royal Icing for Sugar Cookies

2 egg whites
4 cups sifted confectioner's sugar (10X sugar)
Juice of 1 lemon
1/4 cup water


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